Social media marketing refers to the process of gaining website traffic or attention through social media sites. Through social networking sites, products/companies can have conversations and interactions with individual followers. This personal interaction can instill a feeling of loyalty into followers and potential customers. Also, by choosing whom to follow on these sites, products can reach a very narrow target audience.
“Social Media uses Internet and web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many)” – Wikipedia
Through social media marketing and platforms, content can be created to attract attention and encourage sharing within the user’s own social network. Social sharing is driven by word-of-mouth.
By using sound social media management strategies we can create clever, well timed campaigns that not only drive brand awareness, but also play an intrinsic role in the user’s brand loyalty.
We offer social media marketing services for the following social networks:
Just remember, social media is not just about these platforms, it’s a thought process and all about the conversation. This conversation can take place on any means of technology, the platforms of which are growing ever faster.