Bots
Bots: Also known as spiders and crawlers. These can be legitimate crawlers or malicious crawlers.
Bounce rate
Bounce rate: The percentage of visits in which the person instantly leaves your site within seconds of arriving at your website.
Breadcrumb
Breadcrumb: A row of text links at the top or bottom of a page that allows visitors to easily navigate back and forth between pages.
Browser
Browser: A web browser, like Chrome or Firefox, is software that allows you to access information
Bundling
Bundling: To combine multiple resources into a single resource reducing the number of requests needed to
Buzz
Buzz: The interest and discussions generated around your brand.
Cache
Cache: A copy of a website that is indexed in a special [glossary]server[/glossary] by a search engine. The cache is usually accessible to the public and contains older versions of existing websites.
Caching
Caching: A saved version of a webpage. It is generally faster to access a saved
Caffeine
Caffeine: Google’s web indexing system ie. the collection of content.
Call to action
Call to action: A clear and direct statement telling the reader to take a specific action (e.g. “Follow us on Twitter”).