Have you heard about Google’s call tracking changes to AdWords?

If you currently use both call extensions and location extensions in your AdWords campaigns, then these changes apply to you.From 19 January 2017, location extensions began using the same phone number from your Google My Business listing and all automated call extensions from mobile search ads use the phone number featured on your website landing...
Read more

Google AMP

The introduction of Google AMP

February 2016 is the month the mobile web as we know it changes for the better!After testing it in private companies, Google recently announced that in February 2016 it will introduce its AMP technology to the rest of the world.Google’s AMP technology (short for Accelerated...
Read more

Instagram Ad Campaigns

The past years have seen Instagram grow rapidly and become one of the most used photo sharing apps not only in South Africa but the world.This has forced social-savvy brands to step up their game, creatively and strategically. Brands like AirBnB, Lenovo, and Bacardi! Limon have featured campaigns catered specifically for Instagram, showing us that...
Read more

We hosted 5 COSAT students via Code 4 CT

What will they be working on during their time with you?Each group from Code 4 CT has been assigned a client (for example BookDash, Mama Mimi’s Bakery, Espinaca) which is a real business or organization that either needs a website or an ecommerce store. They have started work on this project and will be continuing...
Read more

BBR joins our client list

Brazil Business Reports and Brazil Business Education (a.k.a. BBR) are the latest additions to Semantica’s ever growing client list. We reworked both their South Florida Business Report site as well as their new Benelux report, to great success.

About BBR

Boasting over 500 clients globally, BBR focuses on bringing all things Brazilian to a wider audience.BBR partners...
Read more

Wi-Fi spots in South Africa

The big Wi-Fi

For those visiting the beautiful country of South Africa, finding a Wi-Fi hot spot is often not the first priority. However, we live in the digital age, and natural wonders can only captivate us for so long. Sooner or later, email must be checked and holiday pics must be shared. This is where...
Read more

Best new design tools 2014

 

What’s new for design?

The world of design is constantly evolving. What’s hot one week, might be considerably cooled down the next. With the only constant being change, it’s easy to miss out on useful new design tools. What if the answer to all your woes exists, but you have no clue where to look?Lucky for...
Read more

Twitter filters timelines

Strange tweets on your timeline?

 If you’re seeing tweets on your Twitter timeline from people you don’t know, it’s no accident. It seems Twitter has started to make some integral changes to the way its timeline is filtered and displayed. Users are complaining about the changes, with many long term fans threatening to abandon...
Read more